Plumbline
A website template for an independent strategy consultant selling one-to-one engagements
Scroll a Plumbline page and the images stay exactly where they are while the text travels over them. It is one CSS decision — a fixed background attachment on nine full-bleed sections — and it is the whole identity of the template. Nothing else in the catalogue does it, because until this template was built the renderer could not.
Who Plumbline is for
Built for these, and tested against them.
- Building and landscape trades selling on finished work
- Design-led contractors with a photographic portfolio
- Studios whose pitch is craft and material quality
- Firms that publish notes or a journal alongside projects
What’s included
Everything below ships with the template, already filled in.
- Pages
- 9 pages, written and laid out
- Grows with you
- 3 post entries at /blog/ — add one and its index and detail page both update
- Enquiries
- A working form — messages land in your Sitelas inbox
- Type
- Schibsted Grotesk · light theme
- Everywhere
- Built and checked at phone, tablet and desktop widths
- Yours to change
- Every colour, word and photograph — in the editor or by asking an AI agent
About This Template
The photographs do not move
Built for one buyer at a time
This is a site for a consultant, coach or adviser who sells judgement rather than hours or product. Every page ends in the same place: a free first conversation. There is no pricing table and no checkout, because that is not how this work is bought.
Big type, square edges, one accent
Headlines run to 90px and stay a headline on a phone. Nothing in the design has a rounded corner. The single teal accent is reserved for the booking control and the links that lead to it, so the eye always knows where the conversion is.
Seven pages and a real blog
Home, About, Services, Success Stories, Blog, Testimonials and Contact, plus Privacy and Terms. The blog is a collection with its own detail template, so the third article costs no more to publish than the first.
When to pick something else
Plumbline is the wrong template for these. Where there is a better one, it is linked.
- A consultancy with a team, capability deck and case-study library — try Meridian
- A therapist, coach or practitioner selling recurring appointments — try Juniper
- An agency pitching creative work on the strength of a portfolio — try Compass
- A course, cohort or digital product with a checkout
- A firm that needs a partner directory or an offices page
Free to use · No credit card required
- 1Opens in the editor with the starter content in place
- 2Change the words and pictures to yours
- 3Publish to a sitelas.com address, or your own domain
Key Highlights
Questions about Plumbline
Can I change how Plumbline looks?
All of it. Colours, type, spacing, photographs and every word are yours to edit — in the visual editor, or by asking an AI agent to do it for you. Nothing is locked.
Do I need to know how to code to use Plumbline?
No. You edit the page by clicking the thing you want to change. There is no code to write and nothing to install.
Can I add more post entries later?
Yes — that is what the post collection is for. Adding one from the editor creates its own page at /blog/ and updates the index automatically. You are not editing a list by hand.
What does Plumbline cost?
Nothing to start, and there is no trial clock. A free site runs on a sitelas.com address; Pro is $9 a month per site when you want your own domain, analytics and more room.
Can I use my own domain?
Yes, on Pro. Point your domain at the site and SSL is issued automatically — there is no certificate to buy or renew.
Make Plumbline yours
It opens in the editor with every page already written. Change what you want, publish when it reads like you.
Free to use · No credit card required
Related Templates
Stockroom
A published price list for anyone who sells priced goods out of a real inventory. The whole range is one full-bleed list of rows — code, item, state, price — with the price column right-aligned in mono so it reads as a single spine down the page, and a live search over the collection above it. There is no cart and no card grid: every row opens an item page whose sticky rail carries the price, the stock state, a one-tap code copy and a WhatsApp button, because the businesses this is for close on WhatsApp and the phone rather than on a checkout. IBM Plex Mono display over Albert Sans, a cool ledger-grey ground, one oxide accent spent only on the enquiry. Twenty-four starter items across six code series. Distinct from counter (a deliberately short shelf of six plates), kilnwork (craft-luxury, the making is the pitch) and ironclad (same register, but it sells labour by quote).
Throughline
Two named founders selling a guided, priced, year-long process to families and individuals — not to companies. Oat paper, plum ink and a citron highlighter; Bricolage Grotesque display over a Vollkorn serif body with a Space Mono ruler. The signature is a twelve-cell year bar: the same chart carries the month-by-month timeline AND the price ladder, so a visitor can see exactly which part of the year each tier buys. Four pages — Home / The year / The two of us / Contact — and one conversion, a free thirty-minute intro call. No hype, no guarantees, no logos: testimonials come from clients, prices are published, and a whole section says what the program is not. Distinct from `park` (B2B coaching, no prices), `meridian` (authority-formal, corporate buyer) and `dossier` (solo freelancer, contact-only).
Warp
Editorial-warm manufacturer template on a dark ground, built as a materials swatch book. Cadmoor Cloth Mill persona. Cream leaves tipped onto warm near-black, each with a square patch, a printed Space Mono specification grid and a rust index tab. Sectors and materials are both collections, so the sector register and the material library scale from three items to fifteen with no structural edits. Petrona on Karla with Space Mono spec type. Multi-page (Home / Sectors / Process / Contact) plus per-sector and per-cloth detail pages. Quote request, never a price.